Marketing Associate - Corporate Brand Marketing

NewYork-Presbyterian is one of the nation’s most comprehensive academic health care delivery systems, dedicated to providing the highest quality, most compassionate care to patients in the New York metropolitan area and throughout the globe. In collaboration with two renowned medical schools, Weill Cornell Medicine and Columbia University College of Physicians & Surgeons, NewYork-Presbyterian is consistently recognized as a leader in medical education, ground-breaking research, and innovative, patient-centered clinical care.

Marketing Associate - Corporate Brand Marketing

The Marketing Associate will sit on the Brand team and will help to manage and coordinate marketing efforts that advance brand marketing initiatives and campaigns, including planning campaigns, developing marketing assets and content, supporting partner strategies and activations, tracking budget and metrics and managing creative approvals. In this role, you will help develop and implement marketing strategies that will raise awareness, consideration and engagement regarding NewYork-Presbyterians’ brand and reputation. In addition, you'll will work closely with leaders and colleagues, building trusted relationships with key partners in Marketing and Communications and throughout the organization.

This is a full time position working 4 days at our Corporate Office in mid-town Manhattan and the ability for 1 day remote.

Preferred Criteria

• Healthcare experience working directly with physicians and clinical teams

Required Criteria

• Bachelor’s Degree from a recognized college or university

• 1-3 years of relevant marketing experience

• Ability to work independently, and to be able to communicate directly with various personnel at the hospital such as physicians, their staff and other healthcare professionals

• Working knowledge of current marketing tools, strategies, and best practices

• Working knowledge of MS Office Suite (Word, Excel, PowerPoint, and Outlook)